Indexed Universal Life Sales Up 42%

  • Originally published June 14, 2011 , last updated April 24, 2018

Indexed Universal Life (IUL) sales in the first quarter of 2011 were up 42% over the same period last year, according to’s Indexed Sales & Market Report. First Quarter sales for the top 39 carriers participating in the report were $203 million.

IULs offer an attractive alternative to fixed UL products in today’s low-interest rate environment. By tying the cash value growth on the policy to an index like the S&P 500, IULs give the policyholder an opportunity for larger gains when the market performs well.

Here is an IUL Index Performance History from North American Company that shows how the S&P and various other indices performed over the last 15 years compared to its Builder IUL Series.

North American has four IULs in its portfolio, each with client-friendly features and a history of performance.

  • Builder IUL
  • Rapid Builder IUL
  • Guarantee Builder IUL
  • Survivorship GIUL

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