Milt Kleinberg
Chairman Emeritus

Long before he was Chairman Emeritus of Senior Market Sales®, one of the nation’s premier insurance marketing organizations, Milton Kleinberg started his insurance career in the 1960s as a field agent in Milwaukee, Wisconsin.

After starting R-K Insurance Associates of the Midwest in Milwaukee and later MMK & Associates in Mequon, Wisconsin, Milt’s reputation as an expert in the Medicare market led to what he thought at the time would be a temporary business opportunity in Omaha, Nebraska. An insurance broker there had landed a contract distributing Medicare Supplement insurance for Colonial Pennsylvania, and they needed Milt’s help getting the program launched. The temporary move became permanent in 1982 when Milt bought into the company that would become Senior Market Sales.

Successful People Do Those Things That Failures Refuse To Do

- Milt Kleinberg

Milt Kleinberg

Milt has overseen the transformation of SMS from a small Med Supp Agency to the national insurance marketing organization it is today. Under Milt's leadership, SMS has thrived in the ever-evolving senior market by staying on the cutting edge of new technology, changing products and innovative marketing techniques. His company now serves more than 65,000  independent agents and 1,000 career agents writing hundreds of millions of dollars in life and health premium each year.

As SMS has grown, so has Milt's status in the insurance industry. He's been a special advisor to Congress on insurance reform, and SMS serves on many carrier and industry association advisory boards. And each year thousands of agents download his handbook on Medicare: "Insurance Solutions for an Aging America."

Milt Kleinberg


Milt is also the author of "Bread or Death: Memories of My Childhood During and After the Holocaust." This best-selling memoir is the author's personal account of how -- through great sacrifices by his mother -- he managed to survive the worst atrocities in human history and his uncertain days in a Polish Children's Home, surviving kidnapping and murder on the Black Road, and return to German Displaced Persons camps at war's end.